Feb
Food trucks have become increasingly popular for students and workers who need to grab some food and eat on the go. If you own a food truck, you know how much difference an effective car wrap graphics can make for your vehicle to stand out from the rest. Here are some things to consider:
Choose an Appealing Design with Bright Colors
Color is one of the first things your customers will see. The rule of thumb is to include red as an element because this color has been proven to make people hungry. However, this may not work for vegetarians or vegan food trucks so adding a lot of greens in lieu of red should help communicate the freshness of the food you sell.
Consider Wrapping the Top of the Truck
If your food truck business operates in areas where there are tall buildings nearby, consider wrapping the top of your food truck. Think about the people in the upper floors who may look outside their windows. If they see a blank truck top, then you may miss several potential customers. However, if your roof is wrapped and includes your business name and contact information, people may just decide to come downstairs and place an order, or call your number for a delivery.
Consider Visibility from a Distance
Think about color associations and how they can affect the visibility of the car wrap from a certain distance. A plain food truck may be mistaken for a delivery truck, so make sure that you go bold so that people will know what the food truck is for even from afar.
Know What Information to Include
Your vehicle wrap should tell your customers how to get in touch with you so include your email, phone number, email address, Twitter handle, Facebook page and other contact information. Remember that the food truck wrap will be useless if people won’t be able to find you.
Hire a Professional Designer
The design of your car wrap will determine whether your business will look professional or cheap. To make sure that your truck is wrapped professionally, hire a professional designer or have it installed by a reputable car wrapping company. A good design that catches attention will bring over customers. The design of your car wrap serves as a way of communicating the quality of food your sell and the calibre of your cooking.
Get Photos Done by a Professional Photographer if You Use Photos for your Design
If you are going to incorporate photos in the design, hire a food stylist and photographer who can make the food look appealing. You mobile phone’s camera definitely won’t cut it.
Make the Most Out of Your Space
Remember that you have several sides of your vehicle to consider, and since a food truck gives you enough room to be creative, plan your layout. For instance, you might want to put your menu on one side in large letters, a bunch of food photos on another side, and your contact information together with your business on the third side.
The more creative you can get, the more memorable your food truck will be for your audience. Contact us to get the best car wrapping service in Los Angeles. Visit carwrapsla.com today!
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